Send eligible one-time products from the connected ecommerce store to a managed Merchant Center data source without maintaining a separate feed. Google still controls product review, approval and visibility, while paid Shopping campaigns require separate Google Ads setup.
Install the Merchant Center app, connect the Google account with access to the intended merchant account, verify the live store domain, map one store to one available Merchant Center account and correct product or policy issues reported after the initial sync.
Connect a live domain, configure shipping country and language, and assign complete eligible products to the intended store.
Install Google Merchant Center from the marketplace and connect a Google user with access to the intended merchant account.
Complete Google website verification when automatic verification is unavailable.
Select one ecommerce store and one available Merchant Center account; each can participate in only one active mapping.
Check the leadconnector data source plus product warnings, errors and Google approval states.
Correct source product data, use Force Sync only when needed and review Merchant Center Needs attention.
Trigger
Eligible product is added or supported data changes
Actions
Result
Merchant Center receives a current managed catalog.
Trigger
Product becomes limited or not approved
Actions
Result
The underlying issue is corrected before review.
Confirm store assignment, one-time payment eligibility, live domain, active mapping and the leadconnector data source.
Submission is not approval. Check Google processing, policy and Needs attention status.
Use Force Sync to recreate the leadconnector data source and resubmit eligible products.
Connectors, events, actions and usage charges can vary by plan, account and region. Verify the options shown in your account and test them before publishing.
No. It synchronizes product data; paid Shopping campaigns require a separate Google Ads setup.
The documented integration currently supports products with a one-time payment option.
No. The integration creates and manages the leadconnector data source.
Connect the event to an owner, next action and outcome, then test it before launch.
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